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Five Reasons Website Back-ups are Crucial

Why do I need a website back-up? If you have a website for your business you’ve surly heard at some point or another that you should have a current back-up of your site. A back-up is a copy of your website’s files that can be used to restore your website in the event that something […]

5 Tips for Lead Generation Forms for Local Service Businesses

For many localized service providers their website contact form is nothing but a nuisance. Spammy form submissions and weak, cold leads clutter inboxes and do nothing more than overwhelm whoever is responsible for responding. Eventually, website form submissions fall to the wayside and are never responded to because the return just isn’t there. If this […]

The Ultimate Guide to Local PPC for Your Business

local PPC

Paid advertisement can often have a huge ROI of around 200% when done right. Thus, it is very important to ensure that your local PPC is doing the best that it can do based on the local demographics. But, do you understand the basics of what local PPC is and how it can help you? Below, […]

5 Features to Have on Your Local Business Website

local business website

Last year there were over 30 million small businesses in the United States. Over one million of them are in Pennsylvania. Online sales will be a crucial source of revenue for almost 90% of them. It probably will be for your business as well. Having a local business website will help you achieve this. It can also make […]

Target Your Audience: How to Use Websites for Lead Capture

lead capture

According to some research, 68% of businesses struggle with lead generation. If your business struggles with lead capture, using your website for lead generation could help. However, there are some strategies that you’ll need to use to be successful. Keep reading to learn about some strategies that can you help you reach your target audience.  […]

The Importance of Website Security and Speed

website security

According to the latest research, it takes 50 milliseconds to grab a user’s attention. Because of that, you need to ensure that when a customer visits your website, the website speed is fast and secure.  If SSL certificate, CDNs, and Firewalls seem confusing, you may need to learn about website security. If you want to ensure […]

4 Reasons Your Business Needs a Quality Content Marketing Campaign

content marketing campaign

Each year in the United States, entrepreneurs start over 600,000 new businesses. Not all of these businesses go on to thrive, though. One of the most important aspects of running a successful business is creating a comprehensive marketing strategy. More specifically, you need to develop a content marketing campaign to maximize your online presence. Interestingly, […]

How to Write a Good Blog Post for Your Business Website

how to write a good blog post

53% of all customers research information online before paying for a service. This is true even if they ultimately buy the service in a brick-and-mortar location. If you’re an online business, it’s critical that when someone’s researching the services you sell online, your site comes up in their search results. And, it presents you as a […]

Why Your Website Needs a WordPress Maintenance Service Now

wordpress maintenance service

According to WordPress, 409 million people view over 20 billion WordPress pages each month. With many businesses using WordPress, you need to do WordPress site maintenance as well. But if you aren’t sure how to do WordPress maintenance, there are services out there that can help you. Keep reading to discover some of the benefits […]

How to Optimize Your Google Ads PPC Strategy in WordPress

ppc strategy

Are you one of the 1.1 million small business owners in Pennsylvania? If so, do you feel like you have the best marketing strategy? Today, most companies worldwide rely on digital advertising. Did you know that 72 percent of American adults interact with social media? Thus, when considering the best marketing bang for the buck, […]

The Importance of Local Marketing on Your Business Website

local marketing

It may surprise you to learn that almost half of all people searching on Google are looking for information local to them. It is for this reason that many businesses engage with local marketing and targeted ads relevant to their location. If this is not enough, there are many more reasons to get involved with local SEO […]

A WordPress Maintenance Guide for Businesses

wordpress maintenance

You’ve picked your theme. You’ve added your copy. Your WordPress business website is live! Now it’s time to sit back and relax, right? Think again. It would be great if building a website was a one-and-done event, but that’s not the way the internet works. Of the 1.9 billion websites online, over 75% of them […]